04 — ABOUT US
Born in
Rajasthan.
Dr. Minal Samar, with over 15 years of experience in the jewellery industry, brings rare expertise
in
selecting and sourcing the finest diamonds and precious gemstones. A PhD in the Business Economics of the
Jewellery Industry, she blends deep academic insight with hands-on craftsmanship knowledge — ensuring that
every Clovve creation meets the highest standards of quality, authenticity, and value.
Over the years, she has carefully refined a trusted supply chain and nurtured a skilled team of artisans, enabling Clovve to offer exceptional craftsmanship at remarkably competitive prices.
Hailing from Rajasthan — the land of maharanis and maharajas — we carry an innate appreciation for art, heritage, and essential luxury. This early influence allows us to transform personal stories into jewellery that feels regal yet intimate.
At Clovve, we have proudly served hundreds of customers, building relationships that last far beyond a single purchase. Because to us, jewellery isn’t just crafted — it’s remembered.